During William Howard Taft’s presidency, a divide formed between Taft and Theodore Roosevelt as they became the heads of two distinct wings of the Republican Party. Roosevelt led the Progressives, also called the “Bull Moose Party,” and Taft represented conservative Republicans. Progressive Republicans campaigned for ecological conservation, workers’ rights, and restrictions on the employment of women and children. Conservative Republicans supported high tariffs on imported goods, opposed the popular election of judges, and generally favored business leaders over their employees. This split became deep enough that in 1912, Roosevelt launched a third-party campaign against Taft. A precedent for doing so had been established in 1854, when the Republican party split to better represent voter needs.